The text below quoted by Napoleon Hill from the book Think and Grow Rich (list published in 1937):
1.
UNFAVORABLE
HEREDITARY BACKGROUND.
There is but little, if anything, which can be done for people who are born with
a deficiency in brain power. This philosophy offers but one method of bridging
this weakness—through the aid of the Master Mind. Observe with profit,
however, that this is the ONLY one of the thirty causes of failure which may not
be easily corrected by any individual. (not
sure if I agree with this one, especially at #1)
2.
LACK
OF A WELL-DEFINED PURPOSE IN LIFE.
There is no hope of success for the person who does not have a central purpose,
or definite goal at which to aim. Ninety-eight out of every hundred of those
whom I have analyzed, had no such aim. Perhaps
this was the…see
#3
3.
LACK
OF AMBITION TO AIM ABOVE MEDIOCRITY.
We offer no hope for the person who is so indifferent as not to want to get
ahead in life, and who is not willing to pay the price.
4.
INSUFFICIENT
EDUCATION.
This is a handicap which may be overcome with comparative ease. Experience has
proven that the best-educated people are often those who are known as
“self-made,” or self-educated. It takes more than a college degree to make
one a person of education. Any person who is educated is one who has learned to
get whatever he wants in life without violating the rights of others. Education
consists, not so much of knowledge, but of knowledge effectively and
persistently APPLIED. Men
are paid, not merely for what they know, but more particularly for WHAT THEY DO
WITH THAT WHICH THEY KNOW.
5.
LACK
OF SELF-DISCIPLINE.
Discipline comes through self-control. This means that one must control all
negative qualities. Before you can control conditions, you must first control
yourself. Self-mastery is the hardest job you will ever tackle. If you do not
conquer self, you will be conquered by self. You may see at one and the same
time both your best friend and your greatest enemy, by stepping in front of a
mirror.
6.
ILL
HEALTH.
No person may enjoy outstanding success without good health. Many of the causes
of ill health are subject to mastery and control. These, in the main are:
a. Overeating of foods not conducive to health
b. Wrong habits of thought; giving expression to negatives.
c. Wrong use of, and over indulgence in sex. (really????
- lol)
d. Lack of proper physical exercise
e. An inadequate supply of fresh air, due to improper breathing.
7.
UNFAVORABLE
ENVIRONMENTAL INFLUENCES DURING CHILDHOOD.
“As the twig is bent, so shall the tree grow.” Most people who have criminal
tendencies acquire them as the result of bad environment, and improper
associates during childhood.
8.
PROCRASTINATION.
This is one of the most common causes of failure. “Old Man Procrastination”
stands within the shadow of every human being, waiting his opportunity to spoil
one’s chances of success. Most of us go through life as failures, because we
are waiting for the “time to be right” to start doing something worthwhile.
Do not wait. The time will never be “just right.” Start where you stand, and
work with whatever tools you may have at your command, and better tools will be
found as you go along.
9.
LACK
OF PERSISTENCE.
Most of us are good “starters” but poor “finishers” of everything we
begin. Moreover, people are prone to give up at the first signs of defeat. There
is no substitute for PERSISTENCE. The person who makes PERSISTENCE his
watch-word, discovers that “Old Man Failure” finally becomes tired, and
makes his departure. Failure
cannot cope with PERSISTENCE.
10.
NEGATIVE
PERSONALITY.
There is no hope of success for the person who repels people through a negative
personality. Success comes through the application of POWER, and power is
attained through the cooperative efforts of other people. A
negative personality will not induce cooperation.
11.
LACK
OF CONTROLLED SEXUAL URGE.
(Again
- not sure if this applies to my list)
Sex energy is the most
powerful of all the stimuli which move people into ACTION. Because it is the
most powerful of the emotions, it must be controlled, through transmutation, and
converted into other channels.
12.
UNCONTROLLED
DESIRE FOR “SOMETHING FOR NOTHING.” The
gambling instinct drives millions of people to failure. Evidence of this may be
found in a study of the Wall Street crash of ‘29, during which millions of
people tried to make money by gambling on stock margins.
13.
LACK
OF A WELL DEFINED POWER OF DECISION.
Men who succeed reach decisions promptly, and change them, if at all, very
slowly. Men who fail, reach decisions, if at all, very slowly, and change them
frequently, and quickly. Indecision and procrastination are twin brothers. Where
one is found, the other may usually be found also. Kill off this pair before
they completely “hog-tie” you to the treadmill of FAILURE.
14.
ONE
OR MORE OF THE 6 BASIC FEARS.
Poverty, Criticism, Ill health, Jealousy, Old age, Death.
15.
WRONG
SELECTION OF A MATE IN MARRIAGE.
This a most common cause of failure. The relationship of marriage brings people
intimately into contact. Unless this relationship is harmonious, failure is
likely to follow. Moreover, it will be a form of failure that is marked by
misery and unhappiness, destroying all signs of AMBITION.
16.
OVER-CAUTION.
The person who takes no chances, generally has to take whatever is left when
others are through choosing. Over-caution is as bad as under-caution. Both are
extremes to be guarded against. Life
itself is filled with the element of chance.
17.
WRONG
SELECTION OF ASSOCIATES IN BUSINESS.
This is one of the most common causes of failure in business. In marketing
personal services, one should use great care to select an employer who will be
an inspiration, and who is, himself, intelligent and successful. We emulate
those with whom we associate most closely. Pick an employer who is worth
emulating.
18.
SUPERSTITION
AND PREJUDICE.
Superstition is a form of fear. It is also a sign of ignorance. Men who succeed
keep open minds and are afraid of nothing.
19.
WRONG
SELECTION OF A VOCATION.
No man can succeed in a line of endeavor which he does not like. The most
essential step in the marketing of personal services is that of selecting an
occupation into which you can throw yourself wholeheartedly.
20.
LACK
OF CONCENTRATION OF EFFORT.
The “jack-of-all-trades” seldom is good at any. Concentrate all of your
efforts on one DEFINITE CHIEF AIM.
21.
THE
HABIT OF INDISCRIMINATE SPENDING.
The spend-thrift cannot succeed, mainly because he stands eternally in FEAR OF
POVERTY. Form the habit of systematic saving by putting aside a definite
percentage of your income. Money in the bank gives one a very safe foundation of
COURAGE when bargaining for the sale of personal services. Without money, one
must take what one is offered, and be glad to get it.
22.
LACK
OF ENTHUSIASM.
Without enthusiasm one cannot be convincing. Moreover, enthusiasm is contagious,
and the person who has it, under control, is generally welcome in any group of
people.
23.
INTOLERANCE.
The person with a “closed” mind on any subject seldom gets ahead.
Intolerance means that one has stopped acquiring knowledge. The most damaging
forms of intolerance are those connected with religious, racial, and political
differences of opinion.
24.
INTEMPERANCE.
The most damaging forms of intemperance are connected with eating, strong drink,
and sexual activities. Overindulgence
in any of these is fatal to success.
25.
INABILITY
TO COOPERATE WITH OTHERS.
More people lose their positions and their big opportunities in life, because of
this fault, than for all other reasons combined. It is a fault which no
well-informed business man, or leader will tolerate.
26.
POSSESSION
OF POWER THAT WAS NOT ACQUIRED THROUGH SELF EFFORT.
(Sons and daughters of wealthy men, and others who inherit money which they did
not earn). Power in the hands of one who did not acquire it gradually, is often
fatal to success. QUICK
RICHES are more dangerous than poverty.
27.
INTENTIONAL
DISHONESTY.
There is no substitute for honesty. One may be temporarily dishonest by force of
circumstances over which one has no control, without permanent damage. But,
there is NO HOPE for the person who is dishonest by choice. Sooner or later, his
deeds will catch up with him, and he will pay by loss of reputation, and perhaps
even loss of liberty.
28.
EGOTISM
AND VANITY.
These qualities serve as red lights which warn others to keep away. THEY
ARE FATAL TO SUCCESS.
29. GUESSING INSTEAD OF THINKING. Most people are too indifferent or lazy to acquire FACTS with which to THINK ACCURATELY. They prefer to act on “opinions” created by guesswork or snap-judgments.
30. LACK OF CAPITAL. This is a common cause of failure among those who start out in business for the first time, without sufficient reserve of capital to absorb the shock of their mistakes, and to carry them over until they have established a REPUTATION.
DO NOT FORGET